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At Swansway Motor Group, we’re proud to offer a wide selection of second hand Jaguar models. For an ultimate performance car, Jaguar is the top choice for many motor enthusiasts, and there’s a reason for that. Through the brand’s 80-year history, it’s collected dozens of awards for technological innovation and design. But it’s the sheer luxury epitomising the Jaguar brand that stands out most.
Choosing the dream Jaguar to fit your needs is easy. You can select a beautifully crafted saloon like the XF, right through to the top-of-the-range XJ. Each is designed to be efficient, powerful and sporty. Then there’s the sleek F-PACE SUV, and the legendary F-TYPE coupé and convertible. At Swansway Motor Group we offer a great range of Jaguar used cars.
A British automotive icon, Jaguar has been at the forefront of engineering excellence since its founding in 1922. Originally known as the Swallow Sidecar Company, Jaguar started out by crafting motorcycle sidecars. However, it quickly expanded its horizons, collaborating with the Standard Motor Company to produce a stunning range of passenger cars, all proudly bearing the prestigious Jaguar name.
In 1945, the company transformed into Jaguar Cars and later joined forces with the esteemed British Motor Corporation. As the years went by, Jaguar continued to innovate, ultimately merging with the renowned Leyland Motor Corporation in 1968 to become British Leyland.
A new era dawned for Jaguar in 1990 when the brand caught the eye of Ford, leading to its acquisition. In 2008, both Jaguar and Land Rover, which had been acquired by Ford in 2000, found a new home with Tata Motors. Tata, recognizing the immense value of these iconic British brands, established Jaguar Land Rover as a wholly owned subsidiary. Today, the headquarters and factories of Jaguar and Land Rover proudly reside in the UK, a testament to their rich British heritage.
Jaguar has long been associated with excellence and prestige. Its vehicles have graced the streets of Britain, serving as the chosen wheels of British Prime Ministers since the 1970s. In addition, Jaguar has been honored with royal warrants from the esteemed Queen Elizabeth II and King Charles, solidifying its status as a symbol of regal elegance.
Driving a Jaguar is an experience like no other. Renowned for their impeccable craftsmanship, luxurious interiors, and cutting-edge technology, Jaguar cars are a testament to the brand's unwavering commitment to quality. Their meticulous design, combined with the latest innovations, ensures that every journey in a Jaguar is an unforgettable one.
Jaguar's commitment to the future is evident through its venture into electric vehicles. In 2018, the brand introduced its first all-electric vehicle, the impressive I-Pace, marking a significant step towards a greener future. Building upon this success, Jaguar made a groundbreaking announcement in 2021, revealing plans to produce fully electric Jaguar cars from 2025 onwards. This bold move demonstrates Jaguar's dedication to sustainability and its determination to shape the future of the automotive industry.
Experience a legacy of excellence, refined luxury, and cutting-edge technology. Choose Jaguar - the embodiment of British engineering at its finest.
Since joining Tata Motors in 2008, Jaguar Land Rover has achieved remarkable success, receiving numerous awards for both the group and its Jaguar models. In 2018, Autocar's Great British Women in the Car Industry recognized 21 female employees from Jaguar Land Rover, who made up one-fifth of the prestigious Top 100 list. Fast forward to 2021, the manufacturer was honored as the Most Improved Manufacturer at the Business Car Awards, impressing judges with its dedication to producing hybrid and plug-in hybrid vehicles. Additionally, they were applauded at the 2023 Just Auto Excellence Awards for their efforts in improving the environmental impact of their supply chain and introducing innovative navigation features in their vehicles, securing the Environmental, Innovation, and Investment category.
Notably, the I-Pace, launched in 2018, received widespread acclaim and won three awards at the 2019 World Car Awards, including World Car of the Year, World Car Design of the Year, and World Green Car. Building on this success, the F-Pace also triumphed in 2017, winning the World Car of the Year and World Car Design of the Year titles. Furthermore, in 2020, the E-Pace was recognized as the leading Small Premium SUV in the J.D. Power Initial Quality Survey, which is a widely respected assessment of new vehicle quality in the industry.
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